Trovata

October 20, 2006

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The Newport, California based clothing company has an unique way of promoting their clothing line. Known for their preppy meets surfer look, the people from Trovata come up with fictional stories to market their seasonal collections. From their website, customers can read the narrative as they acquire about their apparel. Their latest novella for the Fall 2006 collection called ‘A Mountain Spelled M-U-R-D-E-R’ is definitely an amusing read. The clothes aren’t bad either.

– Jon

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